Branding Logo Motion December 30, 2021

The German Lab

The German Lab is an online language learning platform specializing in teaching the German language. All of its functionalities happen online. TGL connects German language learners from around the world with expert teachers and enables them to study German from anywhere in the world, at anytime.

Task

Build a unified visual identity for the platform, along with the website development to boost brand credibility and offer a strong digital presence.

  • Strategy

    Branding

  • Design

    Art Direction, Web & Motion Design

  • Client

    The German Lab

Open Project
Project Description

Designing with the end user in mind.

The main idea is a professional and clean logo containing TGL letters in an emblem shape. While inspired by the client’s vision of the logo, modernity, responsiveness, and elegance were kept in mind. I designed the logo and the brand from scratch. I also worked on developing and launching the website. Ensuring a consistent visual identity across media channels.

TGL logo sketch designs
TGL logomark grid
TGL Logo Variations
The German Lab Color palette
The German Lab Typography
TGL stationery design concept
The German Lab Landscape full mockup view
The German Lab Website Design
Design Quality

Elyess delivers on time and goes above and beyond expectations when it comes to the final product, which makes him a precious designer. His intense love for details makes him reliable and trustworthy. He also has the final client of the product in the front of his mind, therefore constantly giving you recommendations for best practices that you might not know about.

Adnen Ben Chagra

TGL Founder

SM Post TGL promoting Clubhouse account
SM Post TGL
SM Post TGL
SM Post TGL
SM Post TGL announcing website is online
SM Post TGL
SM Post TGL
Let's Collaborate

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I’m excited to help you make your ideas into reality. Let’s work together!

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